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SRL Diagnostics WOMAN OF SUBSTANCE’17: Kick starts its nomination

- A drive to felicitate excellence in women in their respective fields-

SRL Diagnostics, a leading diagnostic chain in India, starts its nomination process to select women heroes for SRL WOMAN OF SUBSTANCE 2017.A remarkable platform, developed by SRL to recognize and felicitate women icons on the occasion of International Women’s Day, is a vision that focuses on celebrating and cherishing the spirit and achievements of women. Season 3 of the SRL WOMAN OF SUBSTANCE this year opens for people’s participation where they can nominate their idols and make their stories inspire the world. The nomination which is already live will end on 15th February 2017.

Having a belief that every woman is unique and a role model who beautifies the earth, SRL through this award salutes women who fought with courage during the struggles of their lives. These are the heroes who have set examples for others to follow. SRL will select exceptionally driven women who have a commendable contribution towards women empowerment and have emerged as winners, becoming a motivation for many.

Mr. Arindam Haldar, Chief Operating Officer, SRL Diagnostics said “SRL WOMAN OF SUBSTANCE is our annually celebrated property. Here we select and honor women for their valor and contribution to the society. This open forum will be a step towards transforming the lives of women from all walks of life through ‘Peoples’ Choice’. We wish to honor them for their significant contribution to the society and prowess they hold, to fight back the atrocities that society inflicts upon us. This is to change the stereotype thought of societies’ about the perception for the kind of abilities women are capable of. Going forward it will help promote courage, creativity and perseverance among other women.”

Under the360-degreecampaign, SRL will select women through multiple platforms like Facebook, SRL website, their collection centers and labs across India. Women will be selected from the categories: a) First Timers -Women who have forayed into a male-dominated industry and made a name for themselves, b) Survivors -Women who have beat the odds and are giving back to the society, c) Achievers -Women who have left comfortable jobs to transform the lives of the less privileged, and d) Fighters -Women who have taken a stand against the societal norms only to emerge more resilient than ever.Further details about the nomination can be check @www.srlworld.com/women-of-substance/ and the nomination can also be submitted at womanofsubstance@srl.in

The criteria of selecting women will be based on their experiences and the impact it will create in the society as a whole for being the change agent for womanhood. On the jury of selecting women will be SRL’s Top Management. The selected women of honor will suitably be felicitated by SRL Diagnostics with a high end cervical cancer screening and a lifetime offer of SRLs premium health screening package. In an endeavor to promote the message of preventive healthcare, the diagnostic chain will also release a report on ‘Importance of early diagnosis in women’.

Actor Hemu Shetty ,  a well-known actor from Bollywood  also being touted as the next Bollywood Villain and Bollywood Baddie, recently ranked favourite by bunt community within the inner circle as the promising Actor in the Tulu Cinema, ( now coined as TULUWOOD) and has also been nicknamed as the Tulu Actor and  with his long experience as an acting coach , with an ability of a #HistrionicAnalyzer and penchant of an  #HistrionicWriter compliments  It’s been rightly said that Women not only fulfilled a needs of the family but has been a society builder too, there impact have always been everlasting and a guiding force. With their sheer grit they have been Fighters, Survivors, achievers and a great change agent. We salute and cherish all their contribution. Today they are leaders everywhere and guiding men in their respective fields, similar to our mom’s who has been our first tutor of life and one of their prime guidance were on nutrition , healthcare and moral principles. Our History is testimony to all such feats and not to forget that they too have been pioneers and path-breakers.”

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